September the third Sanoma is presenting a brand new magazine. The name hasn’t been decided yet, but it will be a monthly magazine with a new fresh concept. When the former director of the VRT (Belgian television) Van Hecke started to work at Sanoma, he soon announced a cooperation with Goedele Liekens and the start of her own magazine. He admits that it has taken very long for the magazine to finally come out, but he’s happy with the fact that they have taken all the time they needed to make it good. Everything is slower in the world of magazines than in the world of television.
The compilation of the editorial office is finalized and a few months ago the first specimen copy was made. The editors and the name of the new magazine are presented to the press in about two weeks.
We are also expecting a new TV show from Goedele Liekens, this will probably be in September on VT4 or Vijftv.
After VRT, VTM has made a few changes as well. The news is going to be presented with another setting. This Thursday it was inaugurated by Verhofstadt, Peeters and Bourgois. Dany Verstraeten was the first who presented the news on the new setting. The old setting wasn’t even 4 years old. But the director said it is important not to let the viewers get sick of the setting and surprise them with a brand new one.
Kathleen De Roey
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